World''s Finest
The best merino in the world
Ausfine can justifiably claim to be the best merino in the world. Here’s the proof that there’s nothing finer than Ausfine superfine merino, and why it’s the choice of leading fashion houses like Loro Piana and Raymonds 0f India. Quest for the Golden Fleece
Italian luxury goods manufacturer, Loro Piana, creates exclusive collections for the world’s most discerning clients. Each year, they conduct Alba d’Oro, a competition to find the world’s finest wool. In four out of the last seven years that honour has gone to merino grown on an Ausfine farm.
The Ausfine Advantage
Merino is a miracle. Much softer than other wools, it possesses natural warmth and breathability, elasticity and drape. Ausfine is the best superfine merino in the world because it’s not just exceptionally soft. It also retains traditional values that are disappearing from other superfine merino varieties.
Why merino’s crimp is crucial
In breeding for a longer fibre, some other superfine producers have lost merino’s renowned crimp. In losing crimp, their merino has lost elasticity. This has meant their merino has not been as easy to manufacture, nor as desirable to wear. Ausfine merino is different.
Preserving the merino tradition
While it has a superfine micron count, Ausfine retains traditional merino characteristics like crimp. If you want the softness of superfine merino with the renowned merino values of elasticity and drape, only one merino will do. And, that merino is Ausfine.
Beyond worsted
If you need the highest quality worsted fabric to make suits for sophisticated men and women, there is no better fibre in the world than Ausfine merino. However, there is so much more you can now do with Ausfine.
Superlight, next-to-skin knitwear
With modern technological advances and the extraordinary fineness of our merino, Ausfine is being knitted by some of the world’s leading designers into superlight next-to-skin fashions that are truly trans-seasonal.
The finest merino in the world
Ausfine has the softness and handle, the drape and divine elasticity that has made merino a favourite of the world’s leading designers and tailors. But Ausfine takes superfine merino into a new dimension. Ausfine is, quite simply, the best merino in the world.